On February 28th, marketers new to the Chicago A/E/C industry wrapped up the final session of SMPS Chicago’s Intensive Marketing Primer, A[E]CCELERATE. Congratulations to R.M. Chin’s Kali Strachota for completing the 12-hour, 4-part series! ​

A[E]CCELERATE was 12 hours of intensive, hands-on learning delivered through classroom-style training across four separate, themed sessions. The program covered topics that are specific to new A/E/C marketers, including a big-picture overview of the A/E/C industry, an A-Z on a marketer’s role in getting new business (and how best to collaborate with business development leaders and seller-doers), as well as skill-building in communications, proposal management, and presentations.

As the Professional Development Director/Board Member for SMPS Chicago, R.M. Chin’s Stefany Adholekar oversaw and managed the execution of this first-of-its-kind Chicago A/E/C marketing program.